WaterBall 2015

Charity event branding design including the  logo, event materials, stage design, etc.

Company

BenCham

Duration

08/2015 - 09/2015

My Role

Lead Designer

Status

Completed

About

BenCham, a politico-economic commerce company, hosted a charity ball to promote water awareness for Thirst. Thirst provides positive, accurate, and content about how to properly handle water.

I was the lead designer in charge of the overall branding design and the project’s branding materials used and presented at the ball including floor banners, stage and photo backdrops, a menu, name tags, invitation cards, posters, and an official event page.

Impact

The WaterBall successfully hosted over 250 people and raised a total of over 20,000 USD.

Project Details

The theme color I picked, cyan, depicts a combination of aqueous blue and environmental green.  In essence, the logo included a disco ball splashing in the water to signify a party of purity. The branding is intended to convey an environmentally-friendly event.

Key Visuals

Floor Banners

Menu

The menu inherits the same design of the aqueous floor banner. Large areas of cyan is used with a white content overlay.

Photos from the Event

© Benelux Chamber of Commerce in China